Kannauj Attar Wale
A Legacy Rooted in the Soul of Fragrance
Our Heritage
Kannauj Attar Wale is proudly backed by Venugopal Naturals, a name associated with excellence in perfumes, attars, essential oils, and natural fragrances since 1861.
Our journey began in the historic city of Kannauj, widely known as the Perfume Capital of India, where the centuries-old tradition of natural attar making continues to flourish.
The foundation of this remarkable legacy was laid by Late Lala Bhola Nath Khatri, whose passion for capturing the pure aroma of flowers, herbs, woods, and the famous Mitti Ki Khushboo transformed traditional perfume making into an enduring heritage.
The Story Behind Us
Kannauj Attar Wale was born from a simple belief that true fragrances should come from nature—not laboratories.
As synthetic perfumes became increasingly common, our family chose to preserve the original art of traditional attar making instead of following shortcuts.
For more than five generations, our artisans have perfected the ancient Deg Bhapka Distillation Process, an age-old technique that slowly extracts fragrance from flowers, sandalwood, herbs, roots, spices, and even the earth itself.
Every drop of fragrance is crafted with patience, dedication, and respect for nature, ensuring an experience that is pure, luxurious, and deeply connected to Indian heritage.
Our Leadership
Mr. Shivam Mehrotra
Today, Venugopal Naturals continues to grow under his leadership, blending traditional craftsmanship with modern research and advanced distillation techniques to serve diverse industries.
Ms. Jyoti Vij
Managing the retail journey, her vision is to bring authentic Indian perfumery closer to today's consumers, ensuring every customer experiences a story filled with culture and emotion.
Our Collection
Alcohol-free traditional attars.
Freshly distilled premium rose water.
Pure oils extracted perfectly.
Refreshing timeless fragrances.
The Promise
Sourced from trusted growers.
Authentic Deg Bhapka distillation.
Eco-friendly & cruelty-free.
Evoking timeless elegance.
Glimpses of Our Tradition



